Social Media Bootcamp

NBC Integrates Twitter into this year’s Emmy Awards Broadcast

Television fans and Twitter users will love watching this year’s Emmy awards. For the first time ever, social media is being integrated into the broadcast. When they log into Twitter and go to NBC’s “I’m on the Emmys”site, Twitter users can submit their original “introductions” of different Emmy presenters. Host Jimmy Fallon may use some of the Twitter submissions as part of his introductions during the show, and give credit to the Twitter user who submitted the introduction by mentioning his or her Twitter handle on the air.

Google Introduces Realtime Search

How many times a day do you use Google to search the web? If you’re a frequent Google searcher, you’ll want to check out this recap from TechCrunch describing Google’s new “Realtime” features – a search that brings you up-to-the-second results on any topic and that can be sorted by location, sent to your inbox or modified in several other ways. This post includes a helpful post from Google that overviews the Realtime features.

Choosing Goals for Social Media

Aren’t sure what you want to accomplish through social media? Ever wonder how you set social media “goals”? This post from popular social media blogger Amber Naslund will guide you through the organization and accomplishment of your social media goals.

How to Evaluate New Twitter Followers

If you’ve been using Twitter for any length of time, you’re probably familiar with the fact that many of your followers might be spammers instead of real people. This flowchart, created by marketing consultant John Antonios and posted on the popular technology blog Read Write Web, might prove useful for helping you “evaluate” any new Twitter followers and determining which of them are worth following back.